Associate Professor
İstinye Üniversitesi
Faculty of Economics, Administrative and Social Sciences
Business Administration Program (English)
Search Publications
Records found: 13
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Prosumers and Sustainable Market Governance: Development of the Community-Oriented Marketing Approach Scale
Kelleci A.
Business Strategy and the Environment, 2026
Prosumers and Sustainable Market Governance: Development of the Community-Oriented Marketing Approach Scale
Kelleci, A
BUSINESS STRATEGY AND THE ENVIRONMENT, 2026
Four-Stage Model of Marketing Systems Evolution: A Theoretical Framework for Sustainable and Inclusive Markets
Kelleci A.
Journal of Macromarketing, 2025
Four-Stage Model of Marketing Systems Evolution: A Theoretical Framework for Sustainable and Inclusive Markets
Kelleci, A
JOURNAL OF MACROMARKETING, 2025
Power-Based Typology of Marketing Systems: Foundation for Alternative Marketing Theory in the Post-Capitalist Marketing Era
Kelleci, A
JOURNAL OF MACROMARKETING, 2024
Power-Based Typology of Marketing Systems: Foundation for Alternative Marketing Theory in the Post-Capitalist Marketing Era
Kelleci A.
Journal of Macromarketing, 2024
Key Determinants of Luxury Marketing Accordant with Sustainability-Oriented Value Perspectives
Kelleci A.
Sustainability Switzerland, 2022
Key Determinants of Luxury Marketing Accordant with Sustainability-Oriented Value Perspectives
Kelleci, A
SUSTAINABILITY, 2022
Four-Stage Model of Value Creation for Sustainability-Oriented Marketing: En Route to Participatory Marketing
Kelleci A.
Journal of Macromarketing, 2022
Four-Stage Model of Value Creation for Sustainability-Oriented Marketing: En Route to Participatory Marketing
Kelleci, A
JOURNAL OF MACROMARKETING, 2022
A guiding framework for levels of sustainability in marketing
Kelleci A.
Sustainability Switzerland, 2021
A Guiding Framework for Levels of Sustainability in Marketing
Kelleci, A
SUSTAINABILITY, 2021
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